Global newcomers experience MENA’s candy and snack industry at yummex Middle East



Pure Temptation, an Indian manufacturer and exporter of chocolate products such as Choco Cone Snack, Cream Wafer Biscuits, Instant Drink Mix was optimistic about opportunities in the region after a successful start.

“We have been in the Indian market for two decades and believe the MENA region is perfect for expansion. We are excited to be a part of yummex Middle East 2021. We have interacted with many buyers and are looking forward to finalizing deals after the show, ”said Rishikesh Gandhi, Executive Director of Pure Temptation.

Meanwhile, Vitba from Belarus, specializing in breakfast cereals, said: “We are the industry leaders in Belarus and believe that Yummex Middle East is a perfect way to expand our horizons in the Middle East. . We have met potential distributors and are blown away by the attendance at the exhibition, ”said Julia Kirichenko, Marketing Manager at Vitba.

Daniel Szilard Vajda, Sales Director of Chocoland Ltd, a Hungarian chocolate brand founded in 2007 that has evolved from distribution to manufacturing, praised Dubai’s ability to host major industry events.

“We believe that Dubai has a great future in food manufacturing as it has a strong presence in the MENA region and, the influx of visitors that we have received over the past three days, is proof that the country is a hub for large-scale events. We are grateful to Yummex Middle East for providing us with a platform of this size to launch our expansion plans in the MENA region, ”said Szilard.

Other brands that debuted at this year’s show are GOLSKI LT, from Lithuania; Really Incredible Foods (RIF), from Ukraine; and Terravita, and Uno Foods, from Poland.

Yummex Middle East will be rebranded in 2022 and will return next year from November 8-10 as ISM Middle East, modeled on ISM Cologne, the world’s leading trade fair for sweets and snacks.


About Gulfood Manufacturing

Launched in 2014, Gulfood Manufacturing is an industry-specific trade show and crucial meeting place for ingredient, processing, packaging and food logistics suppliers from all corners of the world serving the food production industries. ‘rapidly growing food and beverage products in the Middle East, Europe, Africa, Far East and subcontinent. The event offers food manufacturers direct access to the latest ingredients, equipment and innovative business improvement tools that enable more efficient production and distribution. Gulfood Manufacturing has six targeted sectors: ingredients, processing, packaging, printing and labeling, automation and controls and supply chain solutions. Gulfood Manufacturing 9 will take place from November 7 to 9, 2021.

About the Dubai World Trade Center (DWTC)

DWTC brings over 35 years of experience in hosting world-class events in the Middle East and provides local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organizes over 20 of the Middle East’s largest and most successful international and regional trade fairs, providing an ideal platform for business development in the region. Our commitment to continuous innovation within the exhibition industry has supported the rapid growth and development of a wide range of B2B and B2C trade shows and has brought constant satisfaction to exhibitors and visitors. DWTC works with leading trade bodies and industry associations to ensure that all exhibits provide full value and are built on the real needs of their specific industry.

For more information please contact:
Naina Chaudhary
Global Communications Action
T: +971 4 3902980
Email: [email protected]
Surah Manhal Al Yaziji
Head of Public Relations and Media Relations, Dubai World Trade Center
Phone. : 043086087
Email: [email protected]

© Press release 2021



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