Consumers’ attention to the environmental impact of the food products they buy is increasing rapidly. To provide it with more information and tools to make more informed choices, the ECO2 Initiative was already in France in January, supported by various digital, distribution and catering players (Yuka, Open Food Facts, Scan Up, La Fourche, Foodchéri, Seazon, FrigoMagic and Marmiton), had created Eco-Score, a Front-of-Pack labeling system that classifies food products according to their environmental impact (see also news EFA News ). Also from France, a new proposal has recently arrived for a voluntary labeling system relating to the environmental impact of food products, which however also takes into account the use of pesticides, the impact on the climate and biodiversity, and The well-being. animal.
Planet-Score was proposed by the Institute of Organic Agriculture and Food (Itab), an applied research institution that aims to generate and share knowledge to improve organic production and processing; Sayari, a design studio that develops environmental measures in the food sector; and Very Good Future, which deals with impact analysis, with particular attention to consumer studies and behavioral sciences in order to maximize the effects produced on behavior change.
In application of the law on the fight against food waste and on the circular economy, the French government has launched an 18-month experiment to define, by the end of 2021, the environmental labeling of food products. This new proposal therefore responds to the call for projects launched last year by the Ecological Transition Agency (Ademe) and the Ministry of Ecology.
Planet-Score is based on Life Cycle Analysis (LCA), a tool used to analyze the environmental impact of a product, activity or process at all stages of the life cycle, from from the acquisition of raw materials. through to end-of-life management, including the manufacturing, distribution and use phases. In addition to this, a series of additional indicators have been integrated relating to elements which, according to the creators of this new system, are not sufficiently taken into account in the Lca method (pesticides, climate, biodiversity and animal welfare).